Rolex GMT-Master II "Pepsi" 126710BLRO
Executive Summary
Fair Value
$23,585
30-Day
—
90-Day
-5.0%
Confidence
62/100
Analysis
Algorithmic signal based on public market data. Not financial advice.
Fair Value
$23,585
130 comps
Ask Median
$27,813
128 listings
Sold Median
$20,766
2 results
Confidence
Medium
62/100
Market Trend
-5.0%
90 days
Momentum
Slightly bearish
Market Intelligence
Market Liquidity
High
172 comps across 3 sources
Last Observation
Jul 27, 2026
Most recent data point
Data Sources
Valuation History
Auction Results
| Source | Title | Sold | Date |
|---|---|---|---|
| Sotheby's | Rolex Reference 126710BLRO GMT-Master II 'Pepsi' | A stainless steel automatic dual time wristwatch with date and bracelet, Circa 2019 | $23,040 | Jun 15, 2026 |
| Sotheby's | Rolex GMT-Master II 'Pepsi', Reference 126710BLRO | A stainless steel dual time zone wristwatch with date, 24-hour indication and bracelet | Circa 2022 Standard VAT applies to hammer price and buyer's premium | $18,491 | Nov 11, 2025 |
| Phillips | A well-preserved stainless steel dual-time wristwatc... | $17,882 | Nov 23, 2024 |
| Phillips | A sporty and attractive stainless steel dual time wr... | $21,527 | May 11, 2024 |
| Phillips | A sporty and attractive stainless steel dual time wr... | $27,052 | Sep 12, 2022 |
| Phillips | A highly rare and attractive stainless steel dual ti... | $25,628 | May 9, 2021 |
| Phillips | A fine and attractive stainless steel dual-time wris... | $24,192 | Mar 23, 2021 |
| Phillips | A fine and attractive stainless steel dual-time wris... | $20,966 | Nov 29, 2020 |
| Phillips | A fine stainless steel dual time automatic wristwatc... | $27,052 | Nov 8, 2020 |
| Phillips | A fine and attractive stainless steel dual time auto... | $17,600 | Sep 2, 2020 |
| Phillips | A fine stainless steel dual time automatic wriswatch... | $38,138 | Jun 28, 2020 |
| Phillips | A fine stainless steel dual time automatic wriswtatc... | $24,013 | Nov 10, 2018 |
Marketplace Listings
How this value is calculated
The LuxMetrix fair value blends two independent signals: what sellers are asking on marketplaces (weighted 40%) and what buyers have actually paid at auction (weighted 60%). Outliers are removed using IQR filtering, and a confidence score reflects data quality.
Read the full methodology →Frequently asked questions
How much is a Rolex GMT-Master II "Pepsi" 126710BLRO worth?
As of Sep 17, 2026, the Rolex GMT-Master II "Pepsi" 126710BLRO (Ref. 126710BLRO) has a LuxMetrix fair market value of $23,585, typically ranging $25,995–$29,445. The estimate blends 130 live data points — 128 marketplace listings and 2 auction results — normalized to USD.
Is the Rolex GMT-Master II a good investment?
Over the last 90 days the Rolex GMT-Master II "Pepsi" 126710BLRO's fair value has moved -5.0%. LuxMetrix tracks its value daily from real auction and marketplace data so you can judge momentum rather than guess; current confidence in the estimate is rated medium.
How many Rolex GMT-Master II watches are for sale?
LuxMetrix is currently tracking 128 marketplace listings and 2 recent auction results for the Rolex GMT-Master II "Pepsi" 126710BLRO (Ref. 126710BLRO).
How does LuxMetrix value the GMT-Master II?
Each fair value blends what sellers ask on marketplaces (weighted 40%) with what buyers actually paid at auction (weighted 60%). Outliers are removed via IQR filtering, prices are normalized to USD, and a confidence score reflects data quality. See luxmetrix.com/methodology.